Etihad Careers: Job Vacancy for Manager – Marketing (UAE)

Etihad Airways is the National Airline of the United Arab Emirates. The airline was set up by a Royal Decree in July 2003, with Abu Dhabi, the capital of the UAE, as its hub. Etihad started commercial operations in November 2003.

With Etihad, everyone who flies with us is welcomed as our guest. This simple credo illuminates everything we do, from big things like making sure that our fleet is one of the most advanced in the sky, to small touches like letting you choose the films you watch. We’re proud to be the National Airline of the United Arab Emirates. At the crossroads between Europe and Asia, our home reflects our commitment to bringing the world closer together - as does our highly cosmopolitan staff. As the National Airline of the United Arab Emirates, we seek to reflect the best of Arabian hospitality - cultured, considerate, warm and generous - as well as enhance the prestige of Abu Dhabi as a centre of hospitality between East and West.



Our goal is to be a truly 21st century, global airline, challenging and changing the established conventions of airline hospitality. We seek qualified candidate for the below position.

Job Title: Manager – Marketing (UAE)
Country: UAE
City: Abu Dhabi
Department: Marketing
Closing date: 2 November 2011


Job Purpose
The role of the Manager – Marketing (UAE) to develop, plan and implement brand and tactical marketing campaigns in the home market in order to deliver against set annual marketing objectives, in collaboration and consultation with the Regional Marketing Manager - UAE, ME & Africa.

Responsibilities

• Development of the annual marketing plan for the home market to deliver against set annual marketing objectives.
• Input local market knowledge and insights to help the commercial teams develop overall marketing and communication strategies.
• Execute centrally driven marketing campaigns and initiatives in the home market to ensure brand consistency and quality, within defined timelines.
• Work with internal ‘client’ departments to gather relevant and accurate information (including Sales & Revenue Management).
• Develop marketing alliances with local partners such as like-minded brands, travel trade, key accounts, etc to drive revenue for Etihad.
• Evaluate campaign results and modify strategies based upon results as needed.
• Work with local marketing team to develop the BTL plan for the home market.
• Actively support the local marketing team with planned and agreed trade marketing programmes,
• Support the delivery of joint marketing programmes with tourism partners in the home market.

Requirements
A combination of a Bachelor’s Degree in Business Management (a specialization in Marketing would be a distinct advantage) and a Masters in Business Administration.
At least 5 years of marketing/ sales experience. Experience in the airline industry would be an advantage.

Click here for more details and how to apply at Etihad Career Website